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Electronic Theses & Dissertations
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Advertising
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Marketing--Management--Mathematical models
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Quality of products--Public opinion
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Sales forecasting--Mathematical models
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An investigation of the interaction of advertising, pricing and quality on sales response
Jackson, Eric Charles
Text (2004)
Part of
Electronic Theses & Dissertations
Simulated product sales forecasting : an analysis of forecasting and operating discrepancies in the physical distribution system
Sims, Jeffrey Robert
Text (1978)
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Electronic Theses & Dissertations
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