MSU Libraries
Digital Repository
Home
About
Collections
Selected filters
Subject: Word-of-mouth advertising
×
Collection
Electronic Theses & Dissertations
2
Material Type
Theses
2
Language
English
2
Copyright Status
In Copyright
2
Subject
Attribution (Social psychology)
1
Blogs
1
Business communication
1
Consumers--Psychology
1
Internet marketing
1
Online social networks
1
Reliability
1
Social media
1
Year
TO
Apply
Search results for
Miller Robert L
Showing 1 to 2 of 2 results
Results per page
20
50
100
Sort by
Most Relevant
Title (A-Z)
Title (Z-A)
Date (Newest)
Date (Oldest)
Most Recent
Least Relevant
Preference for homophily, credibility, and the word-of-mouth process
McLaughlin, Caitlin Michelle
Text (2012)
Part of
Electronic Theses & Dissertations
The effectiveness of product conversations in social media : from an attribution theory perspective
Kim, Mi Kyoung
Text (2010)
Part of
Electronic Theses & Dissertations
First
1
(current)
Last
