The Passion and Deaths of the Man in Men Perhaps he was your father. Or heard" about what different your brother. Or the man next careers are really like? What door. Perhaps he was just a man kind of people do well in cer¬ you knew. And you saw him tain businesses, badly in others? wither and die. He died a terri¬ Have you taken a single course ble, senseless death, common in which has educated you in what our times. He died mired in his it's going to be like to work in own echo, smothered in his am¬ the outside world as it really is? bition, trapped by dead ideals If you want to know more and dreams. He died of his job. about the inside of the world What about you? Right now, outside . . . if you think that what we've been talking about maybe it would be a good idea to get your information from a may seem very remote to you. Well chances are, it seemed source other than recruiters, very remote to him when he personnel men, glossy folders was in your position. and television series . . . read on Do you really know what you about the first real guide to ca¬ reer choice that tells it like it is! want to do? Have you any idea beyond some "things you've ANNOUNCING mi M A Nl W MAG A/I Nl AUOU' i 4 ...you and the lii Most men love to work. They can discharge their strength and their brains and their human aggressiveness in a job. They can create. They can be recognized. They can have fun. They can rub, shoulders with other men. They can be men. But what of the man who is in the wrong job? What of the man who is smart and sensitive and works for a bigoted ruthless boss? What of the lawyer who should be a doctor? What of the advertising man who should be a teacher? What of the teacher who should be a salesman? There are millions of these men trapped in the wrong ca¬ reer. Every day they die by inches (and, of course, their families die with them). Every day they waste the oppor¬ tunity to enjoy their work and their life. Why? Most of these men are talented and ambitious. They are as well educated as you and I. Why, then, are they trapped in the wrong careers? There is, of course, no single all-encompassing answer. But for the great majority of these unfortunate men, there is one basic reason for their misfortune: they did not, or could not, make an intelligent choice about their careers. A magazine devoted to the human potential Careers Today deals with work, not just as work, but with work as it really is—a principal part of life. So the articles in the magazine have a wide range. There are features that help you figure the odds by telling it like it is, with dollars and cents and scary statistics. Stories with a bittersweet bite about corporate in-fighting. Interviews that put you inside the heads of all kinds of people you're going to have to cope with in business and life. Recruiters and bankers. Creative men and phony men. Women who work for Can you? Have you? It seems to us that to make such themselves and women who work their husbands. Here's a choice today one needs more than just a feeling or an a sampling of some of the features you get in Careers impression. One needs to understand career fields thor¬ Today: oughly. One needs to understand the possibilities specifi¬ ' How Graduates Scare Bosses cally rather than generally. And most important, one must The Beatles in Business Careers in 2001 really understand oneself against the backdrop of various careers. □ Recruit vs. Recruiter The Threat of Leisure □ Black Power Companies □ Wasted Women Because there never has been a real guide to help □ The White-Collar Blues □ People Brokers develop such an understanding, we have published Careers □ Marriage as a Cop-out Bankers without Vests Today. □ The Lonely Engineer Parking Pecking Order life you'll live The truth doesn't hurt — it's rather invigorating! And the writing is honest. No spiels from personnel men trying to stroke you into submission. No toadying to busi¬ ness or education or anything. Read Careers Today and you get the feeling that "one of your own'' is talking to you. Someone who has gotten his feet wet. Someone who is smart and hip and not afraid to show it. Many of the con¬ tributing editors are 26 and under. That's one of the rea¬ sons that when you read their stuff you get the feeling you've had a report from one of US instead of one of THEM. The art direction is exciting and contemporary, too. Just looking at Careers Today makes you understand that business doesn't have to be a drag any more than life has to be a drag, and that actually this activity we're in to make our daily bread can be a gas. Use this card today Careers Today is a completely unique magazine. It deals with your world the way it really is. It is devoted to he pjng you develop your potential and helping you find out where the odds are best. For a limited time, you can still become,* tharter Subscriber, which means you get one year of the magazine—11 issues—for just $5 instead of the regular $ return the postpaid card below. lO.j^st in and FIRST CLASS ;3ERMIT NO. 45 [*•> k MAR, CALIF. BUSINESS REPLY MAIL , No Postage Stamp Necessary if Mailed in the United States Postage will be paid by eanKitmjj P. O. BOX 2574 TERMINAL ANNEX LOS ANGELES. CALIFORNIA 90054 m- The old concepts of work are dead. Talent is to be realized. Life is to be enjoyed. A career should fulfill a person, not wear him out. If a person doesn't know what he can do, he should find out. If he is doing something he doesn't like, he should bust out. Announcing Careers Today ■ a magazine dedicated to helping you realize your potential as a human being. If you're about to choose a career, it can almost literally save your life. If you're unhappy with what you're doing, it can change your life. Read about this exciting new magazine inside. li f rn □ Mr. Garters tway □ Mrs. □ Miss. Address Gentlemen: City_ I'd like to become a Charter Subscriber to Careers Today. I understand that I pay just $5, instead of the regular $10 State & Zip annual rate, and that this entitles me to receive Careers Today for one full year Age College and Year (11 issues). Field of Study □ $5 Enclosed 009 □ Please Bill Me