The effect of vertical networks on channel governance adaptation : a transaction cost economics approach

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Pollitte, Wesley Alan

Date Published: 2008

Subjects: Electric networksMore info
Industrial procurement
Marketing channels
Transaction costs

Program of Study: Marketing

Degree Level: Doctoral

Language: English

Pages: xii, 250 pages

Permalink: https://doi.org/doi:10.25335/kwps-9735

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