Evaluating the consequences of marketing change : an application of systems theory
- In Collections
-
Electronic Theses & Dissertations
- Copyright Status
- In Copyright
- Material Type
-
Theses
- Authors
-
Griggs, John E., 1941-
- Date
- 1968
- Subjects
-
Marketing
System analysis
- Program of Study
-
Marketing and Transportation Administration
- Degree Level
-
Doctoral
- Language
-
English
- Pages
- 4, x, 197 pages
- Permalink
- https://doi.org/doi:10.25335/56d4-2a46