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Electronic Theses & Dissertations
84
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5
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Cross-country comparison of consumer attitudes toward corporate cause-related marketing campaigns
Kuber, Gayatri Vineet
Text (2005)
Part of
Electronic Theses & Dissertations
A central-place analysis of selected industrial market structures
Nelson, Paul Theodore, 1930-
Text (1970)
Part of
Electronic Theses & Dissertations
Managing brands as a resource : a study of Hollywood film franchises
Chaffin, Thomas Daniel
Text (2015)
Part of
Electronic Theses & Dissertations
Consumer preferences for retail channel and beef steak attributes : experimental evidence from Argentinean consumers
Colella, Florencia
Text (2016)
Part of
Electronic Theses & Dissertations
The effect of repeat adopters upon second generation new product adoption
Chan, Kwong
Text (2006)
Part of
Electronic Theses & Dissertations
Happy meals, happy parents : food marketing strategies and corporate social responsibility
Quilliam, Elizabeth Taylor
Text (2008)
Part of
Electronic Theses & Dissertations
Effects of accounting techniques on the study of market power
Verma, Kiran
Text (1987)
Part of
Electronic Theses & Dissertations
Two essays on product bundling and one essay on vertical integration
Jeong, Kyonghwa
Text (2006)
Part of
Electronic Theses & Dissertations
A contingency framework for global branding : a multi-level interaction model
Tasoluk, Burcu
Text (2006)
Part of
Electronic Theses & Dissertations
The role of emerging farmers' personal networks in market access and start-up farm success
Scott, Christian Kelly
Text (2016)
Part of
Electronic Theses & Dissertations
Turning corporate social responsibility into opportunity : a study of stakeholder orientation and marketing
Gonzalez-Padron, Tracy L.
Text (2007)
Part of
Electronic Theses & Dissertations
Retail format diversification strategies in foreign markets
Finnegan, Carol Ann
Text (2007)
Part of
Electronic Theses & Dissertations
Product complexity : theoretical relationships to demand and supply chain costs
Jacobs, Mark A.
Text (2008)
Part of
Electronic Theses & Dissertations
The role of marketing in shipping line service in the Pacific Northwest-Central Alaska marine trade
Collison, Fredrick Martin
Text (1982)
Part of
Electronic Theses & Dissertations
An analysis of perceived competitive advantages within selected manufacturer-distributor alignments
Worthing, Parker Martin
Text (1968)
Part of
Electronic Theses & Dissertations
Information distribution, source credibility and claim strength as determinants of organizational purchase outcomes : an experimental approach
Krapfel, Robert E.
Text (1979)
Part of
Electronic Theses & Dissertations
Marketing intelligence applications of unsolicited consumer complaint information for large corporations : a study of the major household appliance industry
Brannen, William H.
Text (1966)
Part of
Electronic Theses & Dissertations
Computer applications in marketing : an analysis of corporate experiences
Kaplan, Robert Marshall
Text (1967)
Part of
Electronic Theses & Dissertations
Survey of the marketing and purchasing practices for D.I. aluminum cans in Japan
Takeuchi, Takaaki
Text (1990)
Part of
Electronic Theses & Dissertations
The impact of market-oriented strategy on competitiveness in product innovation in the U.S. software industry
Li, Xiaohu (Tiger Li)
Text (1994)
Part of
Electronic Theses & Dissertations
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