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Collection: Electronic Theses & Dissertations
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Program of Study: Human Environment and Design
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Subject: Clothing and dress--Labeling
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Subject: Consumers' preferences
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Subject: Nationalism--Economic aspects
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Subject: Shopping
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Subject: United States
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Material Type
Theses
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Language
English
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In Copyright
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Subject
Advertising
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Consumers' preferences
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Shopping
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Consumers' perception of quality and estimation of retail price given the information cues of country of origin, store image and the Buy American campaign
Kern, Sue Ann
Text (1986)
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