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Collection: Electronic Theses & Dissertations
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Degree Level: Doctoral
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Subject: Consumer behavior
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Subject: Social responsibility of business
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Material Type
Theses
2
Language
English
2
Copyright Status
In Copyright
2
Subject
Consumers--Attitudes
1
Corporate sponsorship
1
Environmental responsibility
1
Korea
1
Marketing--Management
1
Social marketing
1
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Public disclosure of corporate environmental performance : impact on consumer behavior and corporate pollution reduction in Korea
Moon, Jongyeul
Text (2002)
Part of
Electronic Theses & Dissertations
Consumer response to cause-brand alliances : how situational and consumer characteristics influence consumer response
Trimble, Carrie Suzanne
Text (2007)
Part of
Electronic Theses & Dissertations
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