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Committee Member: Huddleston, Patricia
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Electronic Theses & Dissertations
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Advertising
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Advertising--Psychological aspects
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Competition
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Consumer behavior
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Consumer education
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Corporations
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Green marketing
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Market share
1
Marketing--Psychological aspects
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Packaging--Design
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Psychology
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Scheduled tribes in India--Psychology
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Sunscreens (Cosmetics)
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Informational, transformational and transportational advertising strategies
Deng, Tao (Graduate of Michigan State University)
Text (2019)
Part of
Electronic Theses & Dissertations
The congruent effects of co-branding green, ecologically-friendly ads
Jamar, Patrick John
Text (2020)
Part of
Electronic Theses & Dissertations
The effect of package dispenser and label on sunscreen application
Harben, Alyssa Lee
Text (2017)
Part of
Electronic Theses & Dissertations
Fear of missing out : conceptualization, measurement, and relevance to marketing
Neumann, Dominik
Text (2020)
Part of
Electronic Theses & Dissertations
The paradox of asymmetric competition : asymmetric rivalry and asymmetric competitive analysis
Manjeshwar, Sonia
Text (2017)
Part of
Electronic Theses & Dissertations
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