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Subject: Clothing and dress--Labeling
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Electronic Theses & Dissertations
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Theses
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English
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Advertising
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Clothing and dress--Purchasing
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Clothing care labels
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Consumers' preferences
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Consumers--Attitudes
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Michigan
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Nationalism--Economic aspects
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Shopping
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United States
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A study of consumer awareness and utilization of garment labels
Steinhoff, Jeanne Joubert
Text (1963)
Part of
Electronic Theses & Dissertations
Consumers' perception of quality and estimation of retail price given the information cues of country of origin, store image and the Buy American campaign
Kern, Sue Ann
Text (1986)
Part of
Electronic Theses & Dissertations
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