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Creator: Keigley, Marilyn J.
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Electronic Theses & Dissertations
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Business education
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College students--Recruiting
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Ferris State College
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Ferris State College. School of Business
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Market segmentation
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Michigan
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Institutional positioning and geographic market segmentation applied to a school of business at a four-year public college
Keigley, Marilyn J.
Text (1987)
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