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Creator: Krapfel, Robert E.
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Subject: Group decision making
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Electronic Theses & Dissertations
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Theses
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English
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In Copyright
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Subject
Marketing
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Purchasing
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Purchasing departments
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Sales personnel
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Sales promotion
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Information distribution, source credibility and claim strength as determinants of organizational purchase outcomes : an experimental approach
Krapfel, Robert E.
Text (1979)
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