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Program of Study: Communication Arts and Sciences--Mass Media
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Electronic Theses & Dissertations
6
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Theses
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English
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Television broadcasting of news
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Parent and adult mediation of television programming and peer presence : their effects on children
Fontes, Brian Frederick, 1950-
Text (1977)
Part of
Electronic Theses & Dissertations
The impact of couponing on brand image over repeated exposure : an experimental analysis
Brezen, Tamara Suzanne
Text (1986)
Part of
Electronic Theses & Dissertations
Traveling and residential mobility as correlates of mass media news behavior
Tillinghast, William Arthur
Text (1975)
Part of
Electronic Theses & Dissertations
A structural analysis of overbuild competition and convergence in the multichannel television industry
Ahn, Hoekyun
Text (2000)
Part of
Electronic Theses & Dissertations
An empirical estimation of the advertising response function
Schultz, Don E.
Text (1977)
Part of
Electronic Theses & Dissertations
Product differentiation among the cable national all-news networks and across the cable and broadcast evening newscasts
Bae, Hyuhn-Suhck
Text (1998)
Part of
Electronic Theses & Dissertations
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