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The impact of American television commercials upon Saudi Arabian students' children's habits in terms of purchasing behavior

The impact of American television commercials upon Saudi Arabian students' children's habits in terms of purchasing behavior

Basfar, Hasan Omar

Text (1989)

Part of Electronic Theses & Dissertations

Perceptions of children's television advertising : an empirical investigation of the beliefs and attitudes of consumer, industry, and government respondents

Perceptions of children's television advertising : an empirical investigation of the beliefs and attitudes of consumer, industry, and government respondents

Culley, James D.

Text (1974)

Part of Electronic Theses & Dissertations