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Collection: Electronic Theses & Dissertations
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Copyright Status: In Copyright
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Degree Level: Masters
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Subject: Advertising, Magazine
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Material Type
Theses
6
Language
English
6
Subject
Advertising and youth
1
Advertising--Alcoholic beverages
1
Advertising--Cigarettes
1
Advertising--Psychological aspects
1
African American periodicals
2
African American teenagers
1
Cognition
1
Commercial art
1
Cubism
1
Ethnic mass media
1
Hispanic Americans and mass media
1
Mass media and public opinion
1
Rokeach, Milton, 1918-1988
1
United States
3
Women's periodicals, American
1
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An experiment using Rokeach's beliefs theory to determine the effectiveness of advertisements in attracting attention and changing brand preference
Simmons, Jane Marleen
Text (1974)
Part of
Electronic Theses & Dissertations
Cigarette advertising and cancer content in African-American and Caucasian magazines
Hebert, Nicole Marie
Text (1997)
Part of
Electronic Theses & Dissertations
The influence of cubism and its stylistic descendants, futurism and cubo-futurism on advertising and graphic arts in Collier's : the National Weekly Magazine, 1905-1930
Harle, Kelly McSpadden
Text (1992)
Part of
Electronic Theses & Dissertations
Scripts, involvement, and advertising effectiveness : an empirical investigation
Martin, Ingrid M.
Text (1987)
Part of
Electronic Theses & Dissertations
Images of Hispanics in mainstream and ethnic magazine advertisements
Bowden, Rebecca F.
Text (2003)
Part of
Electronic Theses & Dissertations
African-American adolescents' exposure to alcohol advertisements in Black and mainstream magazines
Greene, Kimberly Aneese
Text (2006)
Part of
Electronic Theses & Dissertations
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