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Program of Study: Advertising
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Subject: Consumers' preferences
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Electronic Theses & Dissertations
4
Material Type
Theses
4
Language
English
4
Copyright Status
In Copyright
4
Subject
Beef--Marketing
1
Brand choice
3
Computer animation
1
Consumers
1
Consumers--Attitudes
1
Experiential learning
1
Marketing
1
Motivation research (Marketing)
1
Prices
1
Quality of products
1
Risk-taking (Psychology)
1
Self-perception
1
Three-dimensional display systems
1
United States
1
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A survey of consumer characteristics and perceived risk as they relate to generic shopping
Axelrad, Beth
Text (1980)
Part of
Electronic Theses & Dissertations
Consumer attitudes toward beef consumption : operationalizing the functionalists' approach to attitudes
Fine, David Nathan
Text (1978)
Part of
Electronic Theses & Dissertations
A dual processing model of virtual experience
Lee, Ki-Young
Text (2006)
Part of
Electronic Theses & Dissertations
The impact of self-congruity and identification on consumers' purchase intention for character licensed merchandise
Wang, Chung-Hsuan
Text (2012)
Part of
Electronic Theses & Dissertations
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