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The effect of source likability and argument strength on cognitive processing : do high and low self-monitors use these cues differently when processing persuasive messages?

The effect of source likability and argument strength on cognitive processing : do high and low self-monitors use these cues differently when processing persuasive messages?

Harnish, Richard J.

Text (1987)

Part of Electronic Theses & Dissertations

Minority influence and shared information : does argument status assist the minority?

Minority influence and shared information : does argument status assist the minority?

Winters, Michael E.

Text (1996)

Part of Electronic Theses & Dissertations