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Subject: Quality of products
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Electronic Theses & Dissertations
6
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Theses
6
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English
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Attribution (Social psychology)
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Brand choice
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Brand name products
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Consumer behavior
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Consumers
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Consumers' preferences
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Consumers--Attitudes
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Convenience foods
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Experience
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Food service employees
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Information asymmetry
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Koreans
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Marketing
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Michigan--Ingham County
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Risk-taking (Psychology)
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Sandwiches
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United States
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Strength of product attributions and operation of the discounting principle for single versus multiple experiences with a product
Anderson, James Clayton
Text (1978)
Part of
Electronic Theses & Dissertations
Modeling the differential effects of brand image and country-of-manufacture on Korean consumers' purchasing behavior of hybrid products
Chung, Jae-Eun
Text (2002)
Part of
Electronic Theses & Dissertations
Two essays on product bundling and one essay on vertical integration
Jeong, Kyonghwa
Text (2006)
Part of
Electronic Theses & Dissertations
An assessment of quality assurance needs in convenience store foodservice systems
Burch, Nancy Louise
Text (1987)
Part of
Electronic Theses & Dissertations
A survey of consumer characteristics and perceived risk as they relate to generic shopping
Axelrad, Beth
Text (1980)
Part of
Electronic Theses & Dissertations
Perception versus reality : a comprehensive examination of brand quality dynamics, market signaling, and performance interfaces
Akdeniz, Melike Billur
Text (2009)
Part of
Electronic Theses & Dissertations
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