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Degree Level: Masters
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Subject: Internet advertising
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Collection
Electronic Theses & Dissertations
6
Material Type
Theses
6
Language
English
6
Copyright Status
In Copyright
6
Subject
Advertising media planning
1
Apologizing
1
Business communication
1
Cell phones
1
College students
1
Computer games
1
Consumer behavior
2
Consumers--Attitudes
1
Corporate image
1
Corporations--Public relations
1
Crisis management
1
Cross-cultural studies
1
Facebook (Electronic resource)
1
Internet and children
1
Internet marketing
2
Internet videos
1
Korea
1
Mobile communication systems
1
Online social networks
1
Recommender systems (Information filtering)
1
United States
1
Word-of-mouth advertising
1
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How are virtual goods sold to children through online games?
Xu, Wan
Text (2010)
Part of
Electronic Theses & Dissertations
Motivations for providing and seeking ewom : a cross cultural comparison of U.S. and Korean college students
Han, Sung Mi
Text (2008)
Part of
Electronic Theses & Dissertations
The effects of mobile advertising formats
Kim, Jung hwean
Text (2005)
Part of
Electronic Theses & Dissertations
Predicting the use of online video advertising : using the theory of planned behavior
Lee, Joonghwa
Text (2008)
Part of
Electronic Theses & Dissertations
Consumer response to online recommendation systems and the moderating role of product knowledge and product involvement
Lee, Sungmi, 1980-
Text (2007)
Part of
Electronic Theses & Dissertations
What's in an apology? : virality and source effects on evaluations of crisis response strategies via Facebook
Yuan, Shupei
Text (2013)
Part of
Electronic Theses & Dissertations
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