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Collection: Electronic Theses & Dissertations
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Material Type: Theses
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Content Type: Text
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Subject: Consumers--Attitudes
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Language
Chinese
1
English
41
Copyright Status
In Copyright
41
Subject
Advertising
4
Advertising--Psychological aspects
1
Agriculture
1
Americans
1
Apologizing
1
Apples--Economic aspects
1
Attitude (Psychology)
1
Attitude change
1
Blueberries
1
Brand choice
1
Brand name products
1
Branding (Marketing)
1
Business communication
1
Business logistics
1
Caregivers--Attitudes
1
Charity organization
1
Chemicals
1
Cherry
1
Children--Nutrition--Psychological aspects
1
China
1
Clothing and dress--Labeling
1
Clothing and dress--Purchasing
1
Clothing care labels
1
Cloud computing
1
Commercial products
1
Communication in families
1
Computer network resources
1
Consumer behavior
8
Consumer goods
1
Consumer satisfaction
2
Consumers
1
Consumers' preferences
7
Consumers--Attitudes--Research
1
Consumers--Decision making
1
Consumption (Economics)--Psychological aspects
1
Cooking (Stevia)
1
Corporate image
2
Corporate sponsorship
1
Corporations--Investor relations
1
Corporations--Public relations
1
Corrective advertising
1
Crisis management
1
Customer relations
1
Deceptive advertising
1
Diffusion of innovations--Research
1
Digital media
1
Direct marketing
1
Drugs, Nonprescription--Labeling
1
Electronic commerce
1
Employees--Attitudes
1
Energy conservation
1
Energy consumption
1
Environmental health
1
Evaluation
1
Facebook (Electronic resource)
1
Fishes--Mercury content
1
Food industry and trade
1
Food relief--Political aspects
1
Food--Labeling
2
Food--Preservation
1
Food--Public opinion
1
Food--Shelf-life dating
1
Fruit juices
1
Genetically modified foods
1
Great Britain
1
Grocery trade
1
Health risk communication
1
Ice cream, ices, etc.
1
India
1
Influence (Psychology)
1
Information asymmetry
1
Internet advertising
2
Internet marketing
1
Koreans
1
Market segmentation
1
Marketing
3
Marketing research
2
Marketing--Management
1
Material culture
1
Michigan
4
Michigan State University
1
Michigan--East Lansing
1
Motivation research (Marketing)
1
Natural sweeteners
1
New York (State)--New York
1
Nutrition surveys
1
Online social networks
1
People with disabilities--Recreation
1
People with disabilities--Services for
1
Perennials--Marketing
1
Piracy (Copyright)
1
Plants, Potted
1
Plants, Potted--Marketing
1
Pork
1
Pork industry and trade
1
Pork--Marketing
1
Profit
1
Public opinion
2
Quality of products
1
Quality of products--Public opinion
1
Recreational surveys
1
Recycling (Waste, etc.)
3
Recycling centers
1
Refuse and refuse disposal
1
Rhetoric and psychology
1
Risk assessment
1
Risk communication
1
Self-perception
1
Social marketing
2
Social movements
1
Social responsibility of business
3
Stockholders--Attitudes
1
Subscription television
1
Technological innovations
1
Technological innovations--Public opinion
1
Telecommunication
1
Telecommunication--Social aspects
1
Television advertising
1
United States
10
Wine labels
1
Written communication--Psychological aspects
1
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What does 'folk wisdom' about deceptiveness in advertising say about consumers' willingness-to-buy? : the case DRTV
Wyre, Karan J.
Text (2001)
Part of
Electronic Theses & Dissertations
Assessment of pay-per-view use : consumer perception and choice
Do, Joonho
Text (1996)
Part of
Electronic Theses & Dissertations
Cross-country comparison of consumer attitudes toward corporate cause-related marketing campaigns
Kuber, Gayatri Vineet
Text (2005)
Part of
Electronic Theses & Dissertations
Reliability and validity of survey questions on food label use, nutrition knowledge and attituds of U.S. adults : diet and health knowledge survey (DHKS) 1994-1995
Obayashi, Saori
Text (2000)
Part of
Electronic Theses & Dissertations
Catch the cloud : user research on the chaos market
Sung, Ji Eun
Text (2012)
Part of
Electronic Theses & Dissertations
A study of consumer awareness and utilization of garment labels
Steinhoff, Jeanne Joubert
Text (1963)
Part of
Electronic Theses & Dissertations
Consumer recycling programs : the marketing and logistics implications
Goldsby, Thomas Joseph
Text (1998)
Part of
Electronic Theses & Dissertations
Preferences of consumers and caregivers for inclusive over noninclusive recreation services : a comparison study
Schilling, Mary Lou
Text (2003)
Part of
Electronic Theses & Dissertations
Consumer response to cause-brand alliances : how situational and consumer characteristics influence consumer response
Trimble, Carrie Suzanne
Text (2007)
Part of
Electronic Theses & Dissertations
Turning corporate social responsibility into opportunity : a study of stakeholder orientation and marketing
Gonzalez-Padron, Tracy L.
Text (2007)
Part of
Electronic Theses & Dissertations
The effect of bottle closures and label information on comsumers' perception of wine attributes
Furutani, Claire Nakagawa
Text (1982)
Part of
Electronic Theses & Dissertations
Use now, pay later : an examination of the influence of advertising financing claims on time-related behaviors and perceived affordability of purchase
Katrak, Patrice Marie
Text (2000)
Part of
Electronic Theses & Dissertations
The adoption and application of computer-based telecommunication technologies by home consumers
Ducey, Richard Vincent
Text (1983)
Part of
Electronic Theses & Dissertations
Deceptive advertising : an experimental evaluation of an attitude change approach to detecting deception and measuring the effect of corrective advertising
Clark, Karen Margaret
Text (1981)
Part of
Electronic Theses & Dissertations
Organizational justice and voluntary labelling of genetically engineered food. Does justice sell?
Zahry, Nagwan Refaat
Text (2017)
Part of
Electronic Theses & Dissertations
Memorable messages, family communication patterns and trust in food advertisements
Ma, Mengyan
Text (2015)
Part of
Electronic Theses & Dissertations
Emerging markets for U.S. pork in China
Chen, Maolong, (College teacher)
Text (2015)
Part of
Electronic Theses & Dissertations
Media temporal exclusivity
Tucker, Craig M.
Text (2012)
Part of
Electronic Theses & Dissertations
The impact of self-congruity and identification on consumers' purchase intention for character licensed merchandise
Wang, Chung-Hsuan
Text (2012)
Part of
Electronic Theses & Dissertations
What's in an apology? : virality and source effects on evaluations of crisis response strategies via Facebook
Yuan, Shupei
Text (2013)
Part of
Electronic Theses & Dissertations
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