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Degree Level: Doctoral
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Subject: Consumers--Attitudes
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Collection
Electronic Theses & Dissertations
20
Material Type
Theses
20
Language
English
20
Copyright Status
In Copyright
20
Subject
Advertising
2
Advertising--Psychological aspects
1
Americans
1
Attitude (Psychology)
1
Brand name products
1
Branding (Marketing)
1
Caregivers--Attitudes
1
Charity organization
1
Chemicals
1
Cloud computing
1
Consumer behavior
4
Consumer goods
1
Consumers
1
Consumers' preferences
2
Consumers--Attitudes--Research
1
Consumers--Decision making
1
Corporate sponsorship
1
Corporations--Investor relations
1
Customer relations
1
Diffusion of innovations--Research
1
Direct marketing
1
Electronic commerce
1
Employees--Attitudes
1
Energy conservation
1
Energy consumption
1
Environmental health
1
Fishes--Mercury content
1
Food relief--Political aspects
1
Genetically modified foods
1
Great Britain
1
Health risk communication
1
Influence (Psychology)
1
Information asymmetry
1
Internet advertising
1
Internet marketing
1
Koreans
1
Market segmentation
1
Marketing
1
Marketing research
2
Marketing--Management
1
Material culture
1
Michigan
1
People with disabilities--Recreation
1
People with disabilities--Services for
1
Quality of products
1
Quality of products--Public opinion
1
Recreational surveys
1
Recycling (Waste, etc.)
2
Recycling centers
1
Refuse and refuse disposal
1
Risk assessment
1
Social marketing
1
Social movements
1
Social responsibility of business
2
Stockholders--Attitudes
1
Subscription television
1
Technological innovations
1
Technological innovations--Public opinion
1
Telecommunication
1
Telecommunication--Social aspects
1
Television advertising
1
United States
3
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The effects of attitude toward the ad on attitude toward the brand : the moderating role of delay and repetition
Pashupati, Kartik
Text (1996)
Part of
Electronic Theses & Dissertations
Compassionate consumerism : mass movements, youth markets, and the evolution of an ethic from Band Aid to Idol Aid
Davis, Helen Louise
Text (2008)
Part of
Electronic Theses & Dissertations
An investigation of the indirect relationship between psychographics and buyer behavior
Fullerton, Sammy D.
Text (1987)
Part of
Electronic Theses & Dissertations
A discourse analysis of how citizens, agency managers and the media frame human consumption of mercury in fish : whose (what) interests are (not) served and why it matters
Barbier, Melanie Lynn Hiltunen
Text (2009)
Part of
Electronic Theses & Dissertations
Perception versus reality : a comprehensive examination of brand quality dynamics, market signaling, and performance interfaces
Akdeniz, Melike Billur
Text (2009)
Part of
Electronic Theses & Dissertations
Evaluating the utility of advertising : theory and measurement
Ducoffe, Robert Hal
Text (1989)
Part of
Electronic Theses & Dissertations
A cross-cultural analysis of the relationship between decision making styles, consumer demographics, and product characteristics
Wickliffe, Vanessa Prier
Text (1998)
Part of
Electronic Theses & Dissertations
Analysis of recycling behavior, recycling demand, and effectiveness of policies promoting recycling
Sidique, Shaufique Fahmi
Text (2008)
Part of
Electronic Theses & Dissertations
Consumer learning and 3-D ecommerce : the effects of sequential exposure of a virtual experience relative to indirect and direct product experience on product knowledge, brand attitude and purchase intention
Daugherty, Terry M.
Text (2001)
Part of
Electronic Theses & Dissertations
The effects of past experience on current energy consumption and conservation patterns : the interactions of historical time, social time and life time
Merkley, Susan (Susan Lee)
Text (1981)
Part of
Electronic Theses & Dissertations
What does 'folk wisdom' about deceptiveness in advertising say about consumers' willingness-to-buy? : the case DRTV
Wyre, Karan J.
Text (2001)
Part of
Electronic Theses & Dissertations
Assessment of pay-per-view use : consumer perception and choice
Do, Joonho
Text (1996)
Part of
Electronic Theses & Dissertations
Catch the cloud : user research on the chaos market
Sung, Ji Eun
Text (2012)
Part of
Electronic Theses & Dissertations
Consumer recycling programs : the marketing and logistics implications
Goldsby, Thomas Joseph
Text (1998)
Part of
Electronic Theses & Dissertations
Preferences of consumers and caregivers for inclusive over noninclusive recreation services : a comparison study
Schilling, Mary Lou
Text (2003)
Part of
Electronic Theses & Dissertations
Consumer response to cause-brand alliances : how situational and consumer characteristics influence consumer response
Trimble, Carrie Suzanne
Text (2007)
Part of
Electronic Theses & Dissertations
Turning corporate social responsibility into opportunity : a study of stakeholder orientation and marketing
Gonzalez-Padron, Tracy L.
Text (2007)
Part of
Electronic Theses & Dissertations
Use now, pay later : an examination of the influence of advertising financing claims on time-related behaviors and perceived affordability of purchase
Katrak, Patrice Marie
Text (2000)
Part of
Electronic Theses & Dissertations
The adoption and application of computer-based telecommunication technologies by home consumers
Ducey, Richard Vincent
Text (1983)
Part of
Electronic Theses & Dissertations
Organizational justice and voluntary labelling of genetically engineered food. Does justice sell?
Zahry, Nagwan Refaat
Text (2017)
Part of
Electronic Theses & Dissertations
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