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Collection: Electronic Theses & Dissertations
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Subject: Marketing
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Collection
Electronic Theses & Dissertations
80
Material Type
Theses
80
Language
English
80
Copyright Status
Creative Commons Licensed
9
In Copyright
71
Subject
Accounting
2
Advertising
2
Advertising, Public service
1
Agricultural extension workers--Attitudes
1
Agricultural innovations
1
Agriculture
1
Agriculture--Economic aspects
5
Alaska
1
Alcohol
1
Argentina
1
Automation
1
Beef steaks
1
Beer industry
1
Bilingualism
1
Brand choice
2
Brand name products
2
Branding (Marketing)
3
Business
1
Business communication--Computer programs
1
Business enterprises
1
Business enterprises--Communication systems
1
Business enterprises--Finance
1
Business logistics
3
Business planning--Econometric models
1
COVID-19 (Disease)--Economic aspects
1
COVID-19 (Disease)--Social aspects
1
Chestnut
1
Chestnut Growers Inc
1
Children
1
Code switching (Linguistics)
1
Cognitive dissonance
1
Colombia
1
Commerce
2
Communication
6
Communication in public health
1
Competition
1
Competition, International
1
Computer software industry
1
Computer software industry--Marketing
1
Computers
1
Consumer behavior
4
Consumer complaints
1
Consumers' preferences
5
Consumers--Attitudes
3
Cooperative marketing of farm produce
1
Corporate image
1
Corporations--Investor relations
1
Customer relations
1
Customer services
2
Customer services--Evaluation
1
Dairy farmers
1
Dairy products industry
1
Decision making
1
Department stores
1
Developing countries
1
Diffusion processes
1
Direct marketing
1
Distributive education
1
Diversification in industry
1
Drug dealers
1
Economics
2
Education
1
Electronic commerce
1
Employees
1
Employees--Attitudes
1
Employees--Social networks
1
Export marketing
1
Farm buildings
1
Farm produce--Marketing
1
Farmers
3
Farmers--Training of
1
Farms, Small
2
Farms, Small--Economic aspects
1
Film sequels
1
Financial statements--Computer programs
1
Food habits
1
Food industry and trade
1
Food--Marketing
1
Group decision making
1
Guatemala
1
Health behavior
1
Household appliances
1
Hunters--Attitudes
1
Hunting
1
India
2
Industrial management
1
Information science
1
Intellectual cooperation
1
International business enterprises
2
Internet marketing
2
Iowa
1
Japan
2
Kenya
1
Knowledge management
1
Korea
1
Labor economics
1
Lettuce--Economic aspects
1
Management
1
Managerial economics
1
Manufactures
1
Marijuana industry
1
Marketing channels
1
Marketing cooperatives
1
Marketing research
1
Marketing--Management
2
Mass media
1
Methamphetamine
1
Methamphetamine abuse
1
Michigan
6
Michigan State University. Extension
1
Microbreweries
1
Motion pictures--Marketing
1
Motivation research (Marketing)
1
New agricultural enterprises
1
New products
3
Ohio
1
Organizational learning
1
Outdoor recreation
1
Pacific Northwest
1
Pakistan--Karachi
1
Persuasion (Rhetoric) in mass media
1
Physical distribution of goods
1
Place marketing
1
Political participation
1
Power (Social sciences)
2
Product management
3
Profit--Accounting
1
Psychological aspects
1
Psychology, Industrial
1
Public health
1
Public opinion
1
Purchasing
1
Purchasing departments
1
Quality of products
1
Recreation--Marketing
1
Retail trade
3
Retail trade--Employees
1
Returning goods
1
Risk
1
Rural development
1
Rural tourism
1
Sales personnel
1
Sales promotion
1
Scheduled tribes in India--Education
1
Self-perception
1
Shipping--Evaluation
1
Social marketing
1
Social media
3
Social media and teenagers
1
Social networks
1
Social psychology
1
Social responsibility of business
3
Specialty crops
1
Stockholders--Attitudes
1
Substance abuse
1
Supermarkets
1
Sustainable agriculture
1
System analysis
1
Thailand
1
Timber
1
Tourism
2
Tourism--Marketing
1
Transaction costs
1
United States
6
Universities and colleges
1
Vertical integration
1
Women drug dealers
1
Word-of-mouth advertising
1
XBRL (Document markup language)
1
Youth
1
Youth--Alcohol use
1
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A central-place analysis of selected industrial market structures
Nelson, Paul Theodore, 1930-
Text (1970)
Part of
Electronic Theses & Dissertations
Cross-country comparison of consumer attitudes toward corporate cause-related marketing campaigns
Kuber, Gayatri Vineet
Text (2005)
Part of
Electronic Theses & Dissertations
Enhancing marketing innovation through marketing knowledge transfer : an investigation of strategic alliances
Hanvanich, Sangphet
Text (2002)
Part of
Electronic Theses & Dissertations
Perceptions of county extension directors and extension agents on marketing Michigan State University Extension
Hudson, Hal Curtis
Text (2002)
Part of
Electronic Theses & Dissertations
The performance of a physical distribution channel system under various conditions of demand uncertainty : a simulation experiment
Speh, Thomas W.
Text (1974)
Part of
Electronic Theses & Dissertations
Local market presence : a preliminary investigation
Cooper, Ann Reneé Crooks
Text (1995)
Part of
Electronic Theses & Dissertations
The impact of market-oriented strategy on competitiveness in product innovation in the U.S. software industry
Li, Xiaohu (Tiger Li)
Text (1994)
Part of
Electronic Theses & Dissertations
Survey of the marketing and purchasing practices for D.I. aluminum cans in Japan
Takeuchi, Takaaki
Text (1990)
Part of
Electronic Theses & Dissertations
Computer applications in marketing : an analysis of corporate experiences
Kaplan, Robert Marshall
Text (1967)
Part of
Electronic Theses & Dissertations
Product market risk : a theoretical development of the concept of risk in the product market and its impact on management decisions in the capital and resource markets
Lane, Paul M.
Text (1986)
Part of
Electronic Theses & Dissertations
Sponsor Visibility, Customization, and User Control in the Era of Interactive Technology : Effects on Causal Attribution of Sponsor’s Motives, Sponsor Attitudes, and Credibility in the Context of Sponsored Mobile Health-Related Apps
Joo, Eunsin
Text (2018)
Part of
Electronic Theses & Dissertations
A conceptual framework for the determination of optimum marketing mix
Klaasen, Adrian John
Text (1961)
Part of
Electronic Theses & Dissertations
An exploratory study of the marketing adaptation of U.S. business firms operating in India
Kacker, M. P.
Text (1970)
Part of
Electronic Theses & Dissertations
An exploratory study of the meaning of social indicators in product strategy
Hamburger, Polia Lerner, 1930-
Text (1972)
Part of
Electronic Theses & Dissertations
A space preference approach to the determination of individual contact fields in the spatial decision of Hawestone systems in Northeast Iowa
DeTemple, David James, 1942-
Text (1970)
Part of
Electronic Theses & Dissertations
Quantitative methods of measuring merchandising performance in selected department stores
Dalrymple, Douglas J.
Text (1964)
Part of
Electronic Theses & Dissertations
A strategic marketing examination of stateholders, customer satisfaction, and performance of firms embedded in multi-entity supply chains
Mena, Jeannette A.
Text (2010)
Part of
Electronic Theses & Dissertations
Rethinking code-switching types and their effectiveness in print ads : the influence of word difficulty on the processing of code-switching types
Ahn, Jungsun
Text (2010)
Part of
Electronic Theses & Dissertations
The role of household physical, human, network and environmental assets in small farmer access to markets : Guatemalan lettuce growers' experiences with modern market channels
Flores, Luis G. (Luis Geovanny)
Text (2010)
Part of
Electronic Theses & Dissertations
Activity-based market segmentation in a rural tourism destination : a case study of west-central Michigan
Yang, Nai-Kuan
Text (2009)
Part of
Electronic Theses & Dissertations
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