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Electronic Theses & Dissertations
38
Feeding America: the Historic American Cookbook Project
1
Feeding Michigan
1
Making of Modern Michigan
25
Maps
1
Material Type
Theses
38
Photographs
25
Cookbooks
2
Maps (documents)
1
Language
English
41
No linguistic content
25
Copyright Status
Creative Commons Licensed
2
In Copyright
40
Public Domain
3
Unknown Copyright Status
21
Subject
Acculturation
1
Adhesives
1
Advertising
66
Advertising--Motion pictures
1
Advertising--Philosophy
1
Advertising--Psychological aspects
2
Advertising--Research
1
American Cancer Society
1
Architects
1
Attitude (Psychology)
2
Attitude change
1
Automobiles--Maintenance and repair--Equipment and supplies
1
Awrey Bakeries
3
Bacon--Prices
1
Baked products industry
1
Bakeries
3
Baking
1
Banks and banking
3
Bilingualism
1
Billboards
2
Bonds
1
Brand choice
1
Brand name products
2
Branding (Marketing)
1
Buses
1
Business enterprises
1
Cancer--Research
1
Canned foods
1
Cartons
1
Cash flow--Econometric models
1
Cherry
1
Children
1
Children--Nutrition--Psychological aspects
1
Clothing and dress--Labeling
1
Code switching (Linguistics)
1
Color television
1
Commerce
1
Communication in families
1
Community cookbooks
1
Competition
2
Confectionery
1
Conservation of natural resources
1
Consumer behavior
1
Consumers' preferences
4
Consumers--Attitudes
4
Cooking
1
Cooking schools
1
Cooking, American
2
Corporations, American
1
Corporations--Finance
1
Disposable tableware
2
England
1
Environmental protection
1
Ewald, Henry Theodore, 1885-1953
1
Facebook (Electronic resource)
1
Financial institutions
3
First National Bank (Kalamazoo, Mich.)
1
Flour--Prices
1
Food habits--Psychological aspects
1
Food--Public opinion
1
Fruit juices
1
Greece
1
Green marketing
1
Green products--Evaluation
1
Health
1
Health behavior
1
Hotels
1
Industrial equipment industry
1
Instagram (Firm)
1
Investments
1
J.C. Penney Co.
1
Korea
1
Labels
1
Left and right (Psychology)
1
Marathon Oil Company
1
Marketing
2
Marketing--Decision making
1
Mass media--Marketing
1
Men's clothing
1
Michigan--Charlevoix
1
Michigan--Gladwin County
1
Michigan--Kalamazoo
14
Michigan--Livonia
3
Motion pictures--Psychological aspects
1
Motion pictures--Social aspects
1
Music
1
National characteristics, Polish
1
Nationalism--Economic aspects
1
Ohio
1
Paper products industry
4
Poland
1
Prices
2
Product management--Mathematical models
1
Product placement in mass media
1
Quality of products--Public opinion
1
Ray Vickerstaff Advertising Co.
1
Roads
1
Sales forecasting--Mathematical models
1
Sales promotion
1
Shopping
1
Signs and signboards
1
Skis and skiing
1
Small business
1
Social media
1
Social responsibility of business
1
Storefronts
2
Stores, Retail
1
Streets
1
Students
1
Sugar
1
Sugar--Health aspects
1
Tourism--Psychological aspects
1
Transnationalism
1
Twitter
1
United Society of Christian Endeavor
1
United States
3
United States Plywood Corporation
1
Vans
1
Videotex systems
1
Visual perception
1
Wine and wine making
1
Wine--Marketing
1
Women cooks
1
Wood finishing
1
World War (1939-1945)
1
Writing materials and instruments
1
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Advertising intensity and market concentration within selected product categories
Lancaster, Kent Michael
Text (1979)
Part of
Electronic Theses & Dissertations
The greening of products : truth or deception?
Rienzo, Marie
Text (2007)
Part of
Electronic Theses & Dissertations
Henry T. Edward, advertising man
Arnett, Steven Samuel
Text (1962)
Part of
Electronic Theses & Dissertations
A procedure for utilizing rhetorical theory and the findings of behavioral science and communication research in the design of "high-yield" persuasive messages
Williams, Tess Mern, 1924-
Text (1971)
Part of
Electronic Theses & Dissertations
Creating effective advertising : major principles
Fortino, Nancy Joanne
Text (1978)
Part of
Electronic Theses & Dissertations
The effect of packaging attributes on consumer perception of cherry juice
Whaling, Audrey Michael
Text (2007)
Part of
Electronic Theses & Dissertations
An investigation of the interaction of advertising, pricing and quality on sales response
Jackson, Eric Charles
Text (2004)
Part of
Electronic Theses & Dissertations
An exploratory look at a multivariate approach to retail price dispersion
Schleede, John M.
Text (1978)
Part of
Electronic Theses & Dissertations
Too much sugar? The role of regulatory focus, consideration of future consequences, and processing fluency in the effects of ad framing on the intention to control sugar intake
Li, Kang (Graduate of Michigan State University)
Text (2016)
Part of
Electronic Theses & Dissertations
Eleven case studies in broadcasting sales based on actual station problems
Steinruck, Howard Cooper
Text (1971)
Part of
Electronic Theses & Dissertations
Music preferences as influencing agents in image formation
Smith, Jack Allen
Text (1972)
Part of
Electronic Theses & Dissertations
Advertising and sustainable competitive advantage in the small firm
Harris, Sally Ann
Text (2000)
Part of
Electronic Theses & Dissertations
Advertising dynamics for the United States ski resort industry
Pesky, Andrew
Text (1961)
Part of
Electronic Theses & Dissertations
Investment, acquisitions, and financial constraints
Pierce, Joshua Robert
Text (2007)
Part of
Electronic Theses & Dissertations
Selling ourselves : transnationalistic myths and symbols in Polish-American advertising, 1990-2005
Johnson, Jeffrey K., 1972-
Text (2008)
Part of
Electronic Theses & Dissertations
The impact of advertising themes on brand choice of color television sets : an exploratory survey of the Lansing major metropolitan market
Boedecker, Karl A., 1945-
Text (1974)
Part of
Electronic Theses & Dissertations
Advertising strategies : two factor analytic solutions
Goldman, Marilyn S.
Text (1973)
Part of
Electronic Theses & Dissertations
An empirical estimation of the advertising response function
Schultz, Don E.
Text (1977)
Part of
Electronic Theses & Dissertations
The role of television advertising in acculturation : a media system dependency approach
Alman, Karen Champagnie
Text (1993)
Part of
Electronic Theses & Dissertations
Memorable messages, family communication patterns and trust in food advertisements
Ma, Mengyan
Text (2015)
Part of
Electronic Theses & Dissertations
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